“Determine who you are and what your brand is, and what you're not. The rest of it is just a lot of noise.”

Geoffrey Zakarian 

We believe branding is not just about cosmetics and marketing, branding is a key part of a business’s strategy. When it comes to a company or service, brand isn’t one thing, it is everything. A brand is at the heart of everything and is inherently linked to business growth.


“In reality strategy is actually very straightforward. You pick a general direction and implement like hell.”

Jack Welch

Brand strategy is the business case for change at a brand level. It envisions the future position of a brand in the marketplace, based on the company’s wider business aspirations and its ability to deliver and market brands that align with that desired position.

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Facebook Advertising & Brand Development Strategy

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